vehicle Infotainment

Harman International

CES 2020

For the 2020 Consumer Electronics Show (CES), Harman and Samsung partnered to develop a conceptual infotainment system for the Smart Fortwo vehicle. The goal was to showcase an innovative infotainment system that aligned with Harman's vision for connected mobility in small, affordable vehicles like the Smart Fortwo. The resulting concept, VisionNext, was a fully functional prototype displayed live at CES 2020. I contributed to the UX/UI design, branding elements, and prototyping.

Role

Visual Designer

Team

3 Visual Designers, 1 Industrial Designer, Dev team

Timeline

6 Months

Modern infortainment screen vehicle interior
Original Entertainment Center in Smart Fortwo
Original Entertainment Center in Smart Fortwo

The Challenge

Harman needed a high-impact, forward-looking infotainment system that would:

  • Align with Harman and Samsung's innovation goals
  • Reflect the Smart Fortwo's unique design language
  • Run on a real-time prototype built under tight deadlines
  • Be visually compelling on the CES show floor

This project required rapid iteration, cross-functional collaboration, and physical prototyping to create a seamless digital and hardware experience.

Prototyping & Testing

Unlike consumer-facing infotainment design, VisionNext was created for an event environment, where it would be used by many different guests and be demoed to audiences. The design needed to be intuitive, touch-friendly, and instantly impressive — especially in a fast-moving show environment.

Target Audience

CES Attendees, Automotive industry leaders, Press and media

Design Exploration

Review the original interior and study its design and materials

User Testing

Analyzing user interaction patterns for small electric city cars

3D Printed Prototype

3D Printed Prototype

Fully Functional Prototype

Fully Functional Prototype

Different Color Themes

Different Color Themes

Home Page in Red Color Theme

Home Page in Red Color Theme

Final Working Prototype for CES 2020

The Smart Fortwo features hexagon tessellations in its interior design (air vents, speaker grilles, panel geometry). We used this signature shape as a foundation for the VisionNext interface, incorporating it into icon styles, button shapes, and background patterns. This design approach created a visual bridge between the digital UI and the physical vehicle environment.

Final Working Prototype for CES 2020
Keyboard close-up

My role as a visual designer included creating iconography, establishing color palettes that felt fun and matched the energy of the Smart Fortwo, and UI mock-ups including the keyboard.

Next Project

Event Demo Kiosk →

Harman International and AT&T Collaboration